Privacy policy
Information About the Collection of Personal Data and Contact Details
We appreciate your visit to our website and your interest in McKenna Studio. Protecting your personal information is important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you use our website.
Personal data refers to any information that can be used to identify you personally.
The data controller responsible for processing personal data on this website in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR), is:
McKenna Studio
Email: info@mckenna-studio.com
The data controller determines the purposes and means of processing personal data, either independently or together with others.
Our website uses SSL/TLS encryption to ensure secure transmission of confidential content, such as orders or inquiries. You can recognize an encrypted connection by “https://” in your browser’s address bar and the lock icon.
We do not use automated decision-making or profiling that produces legal or similarly significant effects.
Data Collection When Visiting Our Website
When you visit our website for informational purposes only, we automatically collect certain data transmitted by your browser to our server. This information is required for technical reasons to display the website correctly and includes:
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Visited pages
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Date and time of access
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Data volume transferred
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Referrer URL
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Browser type
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Operating system
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IP address (anonymized where applicable)
This data is processed based on our legitimate interest in ensuring website stability and functionality. It is not combined with other data sources. We reserve the right to review this information if there are indications of misuse.
Cookies
Our website uses cookies to improve user experience and enable certain functions. Cookies are small text files stored on your device.
Some cookies are deleted when you close your browser (session cookies), while others remain stored on your device and allow us to recognize your browser on future visits (persistent cookies).
Cookies may collect information such as browser type, device data, and IP addresses. Persistent cookies are automatically deleted after a defined period.
Cookies help with functions such as saving items in a shopping cart. If personal data is processed through cookies, it is done either to fulfill a contract or based on our legitimate interest in providing a smooth and user-friendly experience.
You can manage or disable cookies in your browser settings at any time. Please note that disabling cookies may limit website functionality.
Contacting Us
If you contact us via email or contact form, we collect the personal data you provide in order to respond to your inquiry. This data is processed solely for communication purposes.
The legal basis for processing is our legitimate interest in responding to inquiries. If the contact relates to a contract, processing is based on contract fulfillment. Data will be deleted once the inquiry has been resolved, unless legal retention obligations apply.
Customer Accounts and Contract Processing
When you create a customer account or place an order, we collect and process personal data necessary to fulfill the contract.
You may request deletion of your customer account at any time. After contract completion or account deletion, your data will be restricted and deleted once legal retention requirements expire, unless further use is legally permitted.
Email Marketing
Newsletter Subscription
If you subscribe to our newsletter, we will send you promotional emails. Only your email address is required. Additional information is optional.
We use a double opt-in process. After subscribing, you will receive a confirmation email. Only after confirmation will you receive newsletters.
You may unsubscribe at any time via the link in our emails or by contacting us directly.
Marketing to Existing Customers
If you have previously purchased from us, we may send you offers related to similar products. You may object to this at any time by contacting us. Upon objection, your email will no longer be used for marketing purposes.
Order Processing and Payment Providers
Personal data required for order fulfillment may be shared with shipping providers and payment service providers when necessary.
PayPal
Payments processed via PayPal may require transmitting data to PayPal (Europe) S.à r.l. et Cie, S.C.A. PayPal may perform credit checks where applicable. Further information can be found in PayPal’s Privacy Policy.
SOFORT / Klarna
If you select SOFORT, payment processing is handled by SOFORT GmbH, part of Klarna Group. Order details are shared only as required to process payment.
Review Requests
If you have given consent, we may send a one-time email requesting a review of your purchase. You may withdraw your consent at any time.
Social Media Plugins
Our website may include social media buttons for platforms such as Facebook and Instagram. These are embedded as links to prevent automatic data transmission. Data is only shared once you actively click on the button.
Online Advertising and Analytics
We use tools such as Google Ads, Google Analytics, and Facebook Pixel to analyze website usage and improve marketing performance. Data is processed anonymously where possible, including IP anonymization.
You can opt out of tracking through browser settings or available opt-out tools.
Your Rights
You have the right to:
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Access your personal data
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Request correction or deletion
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Restrict or object to processing
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Withdraw consent at any time
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Request data portability
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Lodge a complaint with a supervisory authority
If your data is processed for direct marketing, you may object at any time.
Data Retention
Personal data is retained only for as long as required by legal obligations or for contract fulfillment. After this period, data is deleted unless further retention is legally justified.
Contact
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at: